Logo

Innovations

Full Color
Use this version of the logo whenever practical.

Monochrome Black
Use this version of the logo when color is limited by production.

Full Color Reversed
Use this version when the logo needs to be printed on a dark background

White
Use this version of the logo when color is limited by production.

Logo Usage

The logo should have adequate clear space on all sides so it does not appear crowded by text or images.

Do not distort the logo, change the transparency, use non-brand colors for the logo, or display the logo over a busy background.

Examples of Correct Usage

Colors

Pantone 715 C

HEX #F58C35

CMYK 0/55/89/0

Main Brand Color

Pantone 7539 C

HEX #8D8F8F

CMYK 47/38/39/3

Main Brand Color

Pantone 7470 C

HEX #005A6F

CMYK 93/55/42/20

Secondary Palette

Pantone 2204 C

HEX #AFCDD7

CMYK 31/9/12/0

Secondary Palette

Pantone Cool Gray 1 C

HEX #D9D9D6

CMYK 14/10/13/0

Secondary Palette

Pantone 6216 C

HEX #505250

CMYK 65/56/58/34

Text Color

Pantone 424 C

HEX #707372

CMYK 57/47/48/14

Text Color

Headings

Roboto Slab

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&*) 0123456789

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Body Copy

Roboto

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&*) 0123456789

Download

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